Maite Abad
communication. audiovisual. journalism.
Hello, welcome to my portfolio!
My name is Maitê and I like to define myself as a "communicator", because this word encompasses my main experiences and passions: journalism, audiovisual and, of course, communication.
I created this website to concentrate some of my work and so that my career path would not be limited to a mere resume page.
I have a degree in Social Communication - Journalism from PUC-SP, with completion in 2023. I have worked as a journalist, editor, social media, press officer and copywriter, in addition to other roles within the "communication" umbrella.
Check out my professional experiences:
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Press officer - INTERARTIS BRASIL
Press office; content production; social media; sending newsletters; internal communication; contact with the press; photo and video editing; production of press releases; follow-up; clipping; mailing; RD Station platform.
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Copywriting Internship - AMARO
Creation of content on fashion, beauty and lifestyle; copywriting for newsletters; push-up and in-app notifications with a focus on conversion; defining agendas and creating SEO posts for the blog; producing branded content; assistance and collaboration in branding strategies; internal communication; support for CRM and graphic design teams; planning the calendar of texts and graphic pieces.
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Journalist - REVISTA STUDIOBOX
Production of SEO content on lifestyle, fashion, business and culture; social media; interviews and research for special reports; production of branded content; photo and video editing; Wordpress platform.
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Internship in Press Office - LIFE ASSESSORIA E COMUNICAÇÃO
Defining target vehicles and ideal editorials for each client; contact with the press; preparation of articles and marketing actions; social media; production of press releases; mailing; follow-up; clipping; management of the agency-client relationship.
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Journalism Internship - EDITORA ESPETÁCULO
Production of SEO content about music for the web; social media; preparation of guidelines and content calendar; interviews for special articles; Wordpress platform.
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Journalism collaborator - RÁDIO GAZETA AM
Production; writing agendas; writing for radio and presenting the weekly film program "SUPER 8".